Let’s be real…
Your ideal customer isn’t concealed behind a jumble of interests like “property investor + business owner + high-end lifestyle.”
They’re right in front of you — browsing Facebook. And here’s the kicker? Facebook already has a profile on them… You’re the one muddying the algorithm.
Here’s what’s EFFECTIVE in 2025 for property marketing campaigns 👇
✅ 1 campaign. 1-2 ad groups. Broader audience targeting.
✅ Compelling creative — Consider: – Location appeals (National Highway, International Airport Road) – Price tag highlights (“Shops @ ₹58.90L”) – Urgency appeals (“Limited stock. Pay ₹11000K to secure your spot.”)
✅ ₹ 1 K+ daily expenditure to enable the system to learn RAPIDLY. The reality?
📉 Complication hampers effectiveness.
📈 Simplicity enhances it.
I’ve partnered with real estate companies across India to consistently lower CPLs, increase qualified leads, and tap into scalable growth. If your Facebook advertisements seem “stagnant,” it’s not the platform’s fault—it’s the framework.
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