Sunny Singhal
Paid Ads Expert | Lead Generation & Growth Strategist | Low CPL Expert | Maximize ROI | Boost Your Business with ๐ฏ Targeted Ads Strategies | Reach Masses with ๐ฒ WhatsApp Ads!
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September 17, 2024
๐ Is Google Ads Effective for Real Estate Lead Generation?
From my experience in real estate, Google Ads succeed only when your outdoor branding is on point. Let me explain with an example:
Suppose you want to buy a house. While traveling from Chandigarh to Delhi, you notice a billboard with a company's name and an attractive offer. There's also a number on it, but what do you read when passing by? Just the company name and the offer.
What will you do next?
You'll search for the company name on Google. This is where Google Ads come in. If youโve set up ads with the right keywords (especially those on the billboard), the customer will land on your page and get the needed details.
๐กKey Insights on Google Ads for Real Estate:
1. High Cost Per Lead โ Google Ads are expensive in real estate.
2. Difficult Keyword Targeting โ Finding the perfect keyword is tricky.
3. High Lead Conversion Potential โ Leads tend to convert well despite the cost.
4. Outdoor Branding Boost โ Ads only work well if you have strong outdoor branding.
This has been my experience so far! Have any thoughts or insights? Feel free to share. Letโs discuss it! ๐
#RealEstate #GoogleAds #LeadGeneration #Marketing #Branding
September 17, 2024